Analyse services

Analyse tier covers two kinds of operator work: diagnostic — the reading that tells you what's actually happening before you decide what to do about it (audits, review analysis, return patterns, marketplace trends, cross-channel decks) — and Amazon incident response, the urgent operational work when a listing gets suppressed, a Safe-T claim needs filing, an A-to-Z dispute lands against your account, or a Plan of Action needs writing for a policy violation. Both are the work of surfacing and dealing with operational truth.

Analyse tier is for founders and operators who want decisions grounded in evidence, not assumption — and for sellers dealing with the urgent Amazon enforcement work that doesn't wait. You're spending on PPC and conversion rate isn't where it should be — but you can't tell whether the leak is in the listing, the pricing, or the post-click experience. Returns are creeping up across a SKU and nobody's connected the pattern in the review data. You're briefing a board and need a clean cross-channel performance deck. Or Amazon has just suppressed a top-selling listing and you have 48 hours to file a response. Those are all Analyse-tier engagements.

Analyse tier is not the right fit if you already know what's broken and just need a new asset built (use Create) or if you need strategic direction on a bigger structural question (use Grow). Diagnostic and incident-response work is for the moment when the next decision depends on understanding the current state — or when Amazon has forced the next decision and you need it handled correctly the first time.

Most clients use the diagnostic side as a precursor to Create work — Conversion & Performance Audit before Amazon SEO Listing or Shopify Content & UX; Review & Feedback Analysis before product or packaging changes. The Fin Audit (£60, forty-eight hours) is the entry-level diagnostic engagement. The incident-response services — Safe-T, A-to-Z, Suppression Recovery, Plan of Action Drafting — are booked on the day the issue lands. Operators with high Amazon volume often retain us under Strategic Retainer to cover incident response across the catalog as it arises.