Channel Data Deck
Cross-channel performance deck for board or investor use.
- Standard
- £1,200
- Founder Client
- £900
- Delivered
- 10 business days
This is a presentation-ready deck covering performance across every channel you sell on — Amazon, Shopify, Etsy, retail, wholesale, wherever revenue lands. The problem it fixes is that most ecommerce brands have channel data scattered across four or five dashboards, none of which talk to each other. The CFO sees Shopify revenue. The category manager sees Amazon BSR. Nobody sees the full picture except the founder, who's trying to run the business and doesn't have time to build the consolidated view from scratch. We pull the data across all channels, normalise it, and produce a board-ready or investor-ready deck that tells the story of where the business actually is. Methodology comes from operating across both Amazon and Shopify at scale, where channel-level reading was the difference between strategic decisions that worked and strategic decisions made on incomplete data. Built for founders who need to brief a board, raise a round, or make a strategic pivot from a clear-eyed view of the numbers.
- 01
Days 1–2. Data audit and channel-by-channel pull. Typically twelve to twenty-four months of data per channel.
- 02
Days 3–5. Normalisation and consolidation — comparing channels on a like-for-like basis where possible.
- 03
Days 6–8. Narrative construction. The deck tells a story, not just lists numbers.
- 04
Days 9–10. Deck production, delivery, and a sixty-minute walkthrough call.
Concrete deliverables, no vague promises.
- Channel data deck — twenty to thirty slides, PowerPoint or Google Slides, board-ready
- Channel-by-channel performance covering Amazon, Shopify, Etsy, retail, and wholesale (whichever apply)
- Cross-channel comparison — revenue, margin, growth rate, customer acquisition cost where data permits
- Trend analysis — twelve to twenty-four months of trajectory
- Channel mix interpretation — where the business is, where it's heading
- Strategic implications — what the data is telling you about where to focus next
- Sixty-minute walkthrough call after delivery
- Source data tables shipped separately so anyone reproducing or extending the analysis has the inputs
Where this scope ends.
- Real-time dashboard build or BI tool implementation (we produce a static deck; ongoing dashboards are a separate engagement)
- Multi-period historical reconstruction beyond what's in your existing data (we work with what you have)
- Investor pitch deck writing (the data deck is one input to a pitch deck, not the pitch deck itself)
- Financial modelling or forecasting beyond simple trajectory (we report what's happened; we don't model future scenarios at depth)
Four steps. Same every time.
- 01
Book
Pay the invoice. Slot is held the moment payment lands.
- 02
Kick-off call
15 minutes. We confirm scope, assets needed, and delivery date.
- 03
Work begins
You hand over what we asked for. We do the work in the agreed window.
- 04
Delivery + 1 revision
Files arrive on the agreed date. One round of revisions is included in the price.
First examples publishing Q3 2026.
Nadira
Nadira: [service-specific role bio — placeholder, to be written]
What people ask before booking.
How many revisions are included? What if we need more?
One revision round is included in every Engagement. Further rounds are £85 each. A revision round means a consolidated set of feedback delivered within 14 days of receiving the work — piecemeal feedback gets folded into one round.
When do we pay? What's the deposit structure?
Engagements under £500 are due on delivery. Engagements £500 and above are 50% deposit on booking, 50% on delivery. The Strategic Retainer is monthly upfront with a two-month minimum. We hold your slot the moment payment lands and start work once any deposit clears.
What if our needs are slightly outside the published service?
Custom-scope work is priced from the published Standard rate for the closest service, quoted at scoping, and confirmed in writing before we book. We don't surprise-bill for scope changes.
What if we're not happy with the work?
Tell us within 14 days of delivery. Most cases resolve with a revision. If we genuinely missed the brief, a partial refund is on the table — we'd rather acknowledge it than argue. Otherwise, fees are non-refundable for completed work.
What format do you deliver in — PowerPoint, Google Slides, Keynote?
PowerPoint or Google Slides by default, your choice at booking. Keynote on request. The deck is editable on delivery so your team can extend it. Source data tables ship as a separate spreadsheet so anyone reproducing or extending the analysis has the inputs.
Can the deck be used for an investor pitch directly, or is it a different document?
Different document. The Channel Data Deck is a clear-eyed performance read — what's happened, what's working, what isn't. An investor pitch deck is a forward-looking story about where you're going. The Channel Data Deck is one input to that pitch, not the pitch itself. If you want help structuring the investor narrative, book Strategic Retainer or scope a separate engagement.
Ready to book?
Or book a free scoping call first if you’d rather talk it through. Twenty minutes, diagnostic not sales.